Market News July 3, 2025

WFM Market News - July 3, 2025

Hello Market Friends-


Can you believe it’s already the week of July 4th? Whether you’re planning a cookout or are just craving something fresh and local, the Market’s got you covered. Stop by Thursday and you’ll find the first corn of the season, along with mountains of tomatoes and summer squash, refreshing microgreens, and, of course, freshly baked treats -including plenty of gluten free options- for dessert.


SNAP shoppers, a reminder that HIP benefits have been refreshed for July and increased to $40/month.  And if you need inspiration for using all the fruits and veggies you’ll find at the market this week, visit Ascentria SNAP-Ed’s tent and pick up some free recipes.


See you Thursday!


The WFM Management Team
Healthy Incentives Program logo.

Healthy Incentives Program Update

Beginning July 1st, the monthly HIP benefit is increased to $40 per month for all active SNAP households. If you are a MA SNAP customer, you have HIP and receive an instant dollar-for-dollar rebate of up to $40 each month when you use SNAP to buy fresh fruits and vegetables at farmers markets and farm stands. Not sure how HIP works? Stop by the SNAP tent and we're happy to explain.

Vessel Coffee Cart

Mobile coffee cart with a full espresso bar serving espresso based drinks and some non-caffeinated drinks!

Tall man in a black shirt standing behind chainsaw carvings of bears, eagles, other figures

Jeff's Chainsaw Carvings

Jeff's returns to the market this week with a collection of majestic and whimsical chainsaw carvings.

Sweet JJs

Fresh baked from scratch breads, pastries, pies, and cookies. Do not miss our famous hot, onsite baked cinnamon rolls and veggie bakes!!

Wicker Woman Herbals

Herbal goods such as liniments, elixirs, tinctures, loose leaf teas, elderberry syrup, glycerites, art prints, herbal honey, tallow butters and lotions, magnesium lotion, lip balm and more!

Pignatare's Farm

We are a local farm in Westfield, MA specializing in fresh fruits & vegetables as well as seasonal vegetable plants & flowers. We also sell breads, jams, pickles, and honey. We look forward to another year of working with our community members & supplying them with fresh products! We accept SNAP/EBT (HIP Program), Fresh Connect, debit/credit card and cash. Come check us out!

Music at the Market

Grey haired and bearded man wearing glasses and a grey cowboy hat is seating in front of a microphone and playing an acoustic guitar

Glenn Weiser

Noon - 2:30PM

Tom and O'Neill

2:30PM - 5:00PM

Healthy Incentives Program logo.

SNAP Match: We double your SNAP benefits up to an extra $15 per week. Visit the SNAP Tent to buy SNAP tokens and SNAP Match which can be used on any SNAP eligible items such as produce, fruit and vegetable seedlings, and all market food except hot food and flowers. 

Healthy Incentives Program (HIP): If you are a Massachusetts SNAP customer, you receive an instant dollar-for-dollar rebate of up to $40 each month when you buy fresh fruits and vegetables with SNAP.

We thank the generous sponsors of our 2025 season

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